Hey, I'm Ryan
I write articles for SaaS companies and online publishers. My writing is informed by a decade of marketing experience—working for an agency, running a microagency, and freelancing.
I specialize in B2B, marketing, tech, and AI; frequent projects include in-depth articles on customer experience and marketing, as well as hands-on reviews and comparisons of SaaS products. I've written for brands like Zapier, Dock, TheCXLead.com, and TheCMO.com.
Below, check out my latest articles. To get in touch with me, use the contact form at the bottom of this page.
What my clients say about me
"Hey Ryan, this is absolutely awesome. I love the examples you sourced, and your writing is so clear, engaging, and personal—exactly what we're going for. Thanks for the amazing work!"
Deb Tennen
Managing Editor, Zapier.com Blog
"Thank you so much for writing this article, and for providing so much value within it! I love it when I'm reading an article and a question pops into my head, and then the next sentence answers it. I continuously find myself nodding along to everything you write."
Stephanie Hood
Editor, TheCMO.com
"Ryan was recommended to our organization by a mutual colleague and I'm so glad he was! Not only does Ryan produce high-quality work to spec, but working with him has also been a seamless experience with clear communication and respect for deadlines."
Hannah Clark
Editor, TheCXLead.com
Recent Articles
White-Glove Onboarding Guide: 5 ways to scale your process
What is a two-sided marketplace? [Definition + examples] | Zapier
For entrepreneurs, the marketplace model is appealing because of its scale and profitability. But for every Uber (now worth $160 billion dollars) there are countless examples like GearCommons, an outdoor gear rental marketplace that shut dow...
Everything you need to know about Google Chat | Zapier
Marketing Resource Management: A Complete Guide
Reddit marketing: How to get it right—and wrong | Zapier
Then, in 2024, two things happened: Reddit became a publicly traded company—raising its profile—and its monthly visitors tripled, thanks largely to a change in Google's algorithm prioritizing t...
Framer vs. Webflow: Which is best? [2024]
Write a Marketing Automation RFP: The Complete Guide
18 Marketing Automation Features Your Software Should Have
A complete guide to TikTok Ads
If all this momentum has you wanting to jump aboard the TikTok Ads train, copying and pasting ad campaigns from Facebook or Instagram won't get you far. For your TikTok Ads to succeed, you'll need to take time to understand what makes TikTok unique...
Wix vs. Squarespace: Which is best? [2024]
Enterprise Marketing Automation: The Complete Guide [2024]
11 Benefits of Marketing Automation Backed By Data
11 Marketing Software Trends for 2024 and Why They Matter
Marketing Automation Market Size: Major Players & Insights
Marketing Automation History and Timeline Through The Years
Google Chat vs. Slack: Which is best? [2024]
All this was motivation for Google to join the party, too. It repurposed one of its existing consumer apps, Google Hangouts, for business use. Eventually, the app was...
Klaviyo vs. tinyEmail: Which is best? [2024]
How to use Chatbase to build an AI chatbot | Zapier
Enter the age of AI: models from OpenAI and others have been advancing rapidly (an...
How to use Feathery for better no-code forms and workflows
How to use Browse AI to scrape data from any website
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11 native advertising examples to learn from | Zapier
Native ads are an attempt to have it both ways: they're designed to reduce the intrusiveness of ads while continuing to subsidize content. And some forms of native advertising, like sponsored content, also allow advertisers to bor...
Jotform vs. Typeform: Which is best? [2024]
Forms changed all that. At first, forms were clunky HTML elements that you had to pinch-and-zoom to interact with on small screens. Eventually, Jotform, Typeform, and other came along to improve the user experience and boost conversions.
Jotform and Typeform are both h
17 testimonial advertising examples to inspire your next campaign
The best testimonial ads are deeply tailored to their target audience: they can be tongue-in-cheek, like Surreal's fake Serena endorsement, or entirely serious. While plenty of